〈Award Entry Products〉
Show dates:June 26 (Wed) -28 (Fri), 2019 10:00-18:00 (17:00 on June 28)
Venue: Tokyo Big Sight, Japan
Company Name
AZONE CO., LTD.
Product Name
JIGZLE moji
Category: 3D Puzzle    
Material: Plywood Size: H10.8 x W6.8 x D3.6 (cm)
Price 2000 JPY (tax excluded)

JIGZLE moji is a 3D wooden puzzle and posable figure series with AR mobile app.
Product Summary, Message, Story and Episode:
Primary Function :
1. DIY Assembly Wooden figurines
2. Accompanied with AR (Augmented Reality) features
3. AR Feature allows users to scan and interact with their moji, along with customizable scene backgrounds, outfits and facial expressions
4. AR Photo Mode: after customizing, users can use their smart device camera to show moji in the real world. Then snap and share on social media platforms.

b. Design concept, special feature and etc. :
1. Toy figurines have been a big part of traditional childhood collectable toys. Technology is changing the way children play, as touchscreens have become more popular amongst the young.
2. We encourage to preserve the beauty of traditional toys in this digital age by combining the best of both worlds (AR and a collectable toy) in one.
3. The moji figures come with customizable facial features on the application.
4. Toy components are designed with patented interlocking structures, glue or tools are not required throughout the assembly process
5. The moji line comes in different editions to target different consumers
6. Made using FSC certified materials

c. Target Segment & Rational:
Targets adolescences and adults aged 12 and up, AR app would be required on smart device to pair up with the product.

d.Target Market:
Aged 12 and up

JIGZLE moji is a DIY wooden puzzle figure series with AR mobile app. You can always find a moji matching your mood, no matter if you are overwhelmed by work duties, immersed in happiness like a princess, or fascinated by oriental heroic stories. Build your moji, play with your moji, and love your moji.

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